Inter Sports-Operated Projects of Yangzhou Jianzhen International Half Marathon and Beijing Bird’s Nest Half Marathon Won Titles of China Marathon Gold Medal and Bronze Medal
On March 20, “2016 Annual Meeting of China Marathon” was held in Shanghai, at which Chinese Athletics Association announced tier events and special events that won Marathon gold, silver and bronze medals in 2016. Two events operated by Inter Sports won prizes.
“Beijing Bird’s Nest Half Marathon” that’s solely invested and operated by Inter Sports won the title of “China Marathon Bronze Medal Event” , which was prepared for only two years and was one of the youngest winning events among 280 eligible projects in debut participation. “Yangzhou Jianzhen International Half Marathon” with business copyright solely owned by Inter Sports won the title of “2016 China Marathon Gold Medal Event” for the fifth consecutive time, and was also honored with “2016 China Marathon the Most Influential Event”.
In 2016, Inter Sports carried out first cooperation with “Yangzhou Jianzhen International Half Marathon”, which was operated in a fully market-oriented manner and brought double benefits of both capital and promotion for the event. This year, Inter Sports will continue cooperation with Yangzhou government to provide more comprehensive business and promotion services for the event and improve influence of the event to a greater extent.